Research
Smart Money
When the money lands on a side the public isn't backing, that's sharp action. We surface the gap between % of bets and % of money — plus the line move it caused.
Sample data
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Follow the money, not the crowd.
If 30% of bets but 65% of the money is on one side, a few large, confident wagers are moving it — often a sign of sharp action. Pair it with a line that moved toward that side and you've got a steam move worth a look.
Demo data shown — live bet/money splits activate per sport when data feeds turn on. Information & analytics only; we never take bets. 21+.